Lottie has received some really fabulous encouragement and support from experts in the field of education, body image and child psychology. I welcome this venture which will enable parents to provide their kids with dolls created with positive body image in mind, and the message that it’s not all about looks. Jo Swinson MP Co-founder of the Campaign for Body Confidence It’s great to see a doll for this age range who is appropriate in terms of body shape and clothing, and who looks active and fun! Nicky Hutchinson and Chris Calland Education and body image consultants www.notjustbehaviour.co.uk Authors of “Body Image in the Primary School” I applaud the celebration of ‘childhood’ and the associated activity and creativity which ‘Lottie’ dolls provide; so often this stage is seen as an uninteresting and there is too much pressure to hurry into glamour and sexualisation. It is time we valued girls and their true interests again and ‘Lottie’ dolls and their accessories allow an attractive focus for this satisfying type of play. Dr Brenda Todd Senior Lecturer – Developmental Psychology City University London
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Lottie mentioned in great piece in Ms Magazine by Tricia Lowther from 'Let Toys be Toys' Photo Credit @Mianiemand "The spuriousness of the action figure/doll divide was highlighted when Lottie Doll was nominated for the 2017 Toy of the Year Awards—for both Doll of the Year, and Action Figure of the Year. The eventual winner in the action category was DC Super Hero Girls, a range lauded by many as a step forward, but it’s still designed with gender segregation in mind–marketed to girls, and sold in the fashion dolls category by retailers who call toys in the likeness...